COVID-19 SME Response - #1 Stay Positive, Remember Your WHY and Play The Long-Game

Remembering WHY you started and thinking long-term, will be crucial to surviving in current conditions.



It is during these times that we are tested. To say that we are living in uncertain times is a massive understatement. Fear is a natural human instinct. As hard as it is during this crisis, the KEY has always been to look at the positives and not let fear take over us and also our lives.

It is in these times that we must look back at our lives, at why we started our businesses in the first place, dig deep, and come out stronger. I remember starting my business to leave a positive impact on the small businesses around me. And what better time to do it than NOW.

"..... the KEY has always been to look at the positives and not let fear take over us and also our lives"

Regardless of what's happening around you, there is a part of you that’s strong. Call on that part of you. The part of you that’s hungry. The part of you that is courageous in the face of unfathomable fear. The part of you that won’t put up with excuses, smallness and bullshit. Call that part of you forth – call that part of you to step up to become what you were MADE for.

This storm will end, and when it does, you will emerge so far ahead of everyone else who has not used this time as effectively as you that it will feel like you are miles ahead. This is the time to ACT and leap past your competition and use it for you, as an opportunity.

“This storm will end, and when it does, you will emerge so far ahead of everyone else who has not used this time as effectively as you that it will feel like you are miles ahead.”

I challenge you today, to play the long-game. Don’t play for the next 1 to 3 years. Play for the next 10, 20, 30 years. What will your business and life look like then?



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PAQ Group - Your Bookkeeping Specialists is a leading bookkeeping and payroll firm that assists SMEs achieve a stress-free bookkeeping experience.

Get in touch today at 02 8103 3065 or email us at sales@paqgroup.com.au

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